Website Design - website design

WEBSITE DESIGN

Customised designs to improve and compliment your online presence

website design_jezweb
Website Design - website design

WEBSITE DESIGN

Customised designs to improve and compliment your online presence

Custom Designed WordPress Websites Built for Businesses to Help You Stand Out from Your Competitors

Customised website design to establish or improve your online presence, complement your brand identity and allow you to be found in Google (and other search engines). A thoughtfully designed website opens a world of online marketing opportunities. Jezweb designed websites are a combination of stylish visual appeal and ease of use.

We build websites for businesses and organisations of all sizes. We do this by offering tailored web design and hosting solutions, it’s not a one-size-fits-all approach. If you’d like to catch up face-to-face to chat website design and hosting over a coffee, we’re based in Wallsend (Newcastle, NSW) and can come to you if you’re in the Greater Newcastle Region. Or, you can call us on (02) 4951 5267.

We want your business to succeed just as much as you do (okay, no one can top the passion of a business owner in their own business, but we come pretty close)! Our overall aim when designing and building a website is to provide a profitable return on investment for the business and to ensure we create a website that loads quickly (on mobile, tablet and desktop), looks great and leads people to make an enquiry.

Mobile Responsive Website Design Newcastle

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Your online presence is important!

Websites can be costly if they’re not designed and built by professionals. Unfortunately, it’s not uncommon for us to receive calls from stressed small business owners that have had a bad experience with another website designer/host. With Jezweb, we’re honest, transparent and reliable. There are no hidden costs, we provide administrator access (after all, it’s your website), and provide ongoing support.

If you’re wanting a simple landing page with your contact information to establish an online presence, or a detailed, multi-page website with products and service pages, we can create a web design solution to suit your needs. Jezweb work with businesses of all sizes, from various industries, to create stunning websites that attract customers.

Jezweb's Website Design Process

Website Design - website design

Planning

Where the fun starts! We organise an in-person (or phone/video call if necessary) meeting with you to do some through website planning. This is where you will make decisions about design, colours, text content, images, page structure and other functionalities. This will set the project requirements for the team, and expectations for our clients.

Website Design - website design

Design

We will design and present a draft homepage for your review and approval. This is where we take your feedback on board and institute any necessary changes until you are happy with the design. The final homepage design will be what we base the rest of the website on – so it’s important we get this step right!

Website Design - website design

Content

This phase is where we look at installing all the content you have provided for your website in a pleasing and logical way. This content could be text, images, video, Call-to-action banners, graphics, accreditation and award graphics and much more! If you realise during the project that you need assistance with creating content, Jezweb can quote separately on this with a team of in-house writers, photographers, videographers and graphic designers. You can also use our hand attached Jezweb Content Guide to help you organise it for yourself!

Website Design - website design

Review

Your whole website has now been built, all the functionalities are connected and working, and the content has been installed. Now you get to do a final inspection, and make sure everything is just where you want it! Bear in mind that websites are never ‘finished’, just like the home you live in isn’t. You can add, remove or edit your website as often as you need to. If you see changes that need to happen – give us your feedback so that we can get it ready for the QA phase

Website Design - website design

Live & Quality Assurance

One of the most important phases, our team of technical experts comb through the website and assess its quality standards. This includes but is not limited to spelling mistakes, broken links, image file sizes, meta tags, enquiry form functionality, and website speed. All identified issues are then repaired or rectified.

Your new website is live and online! After passing QA, we switch it on, and you can start enjoying what it does for you or your business

Website Design - website design

Support

Whether you are paying for an amount of support in your hosting and maintenance package with us, or you simply need ad hoc assistance – Jezweb will always be here to help you keep your website updated, looking good and working well. While not all assistance is free of charge, we will certainly always be here to give you support, advice and options.

What Makes a Good Website Homepage Design?

The design clearly answers "Who I am," "What I do," and/or "What can you (the visitor) do here."

Unless you’re a globally recognised brand, chances are you will need to provide this information to let customers know they’re in the ‘right place’. Another way to confirm to your customers that they’re in the ‘right place’ if for your homepage design to be consistent with your brand identity, eg use the same colours as your logo, business cards or storefront. Steven Krugg sums it up best in his best-selling book, Don't Make Me Think: If visitors can't identify what it is you do within seconds, they won't stick around long.

The design resonates with the target audience.

Having a target audience does not limit your marketing efforts, it’s imperative that your message has a clearly defined direction. If you attempt to appeal to the masses, your message will fall on deaf ears as you’ve written it with no one in particular in mind. A homepage needs to be narrowly focused -- speaking to the right people in their language. The best homepages eliminate the fluff. For people to "buy into" a product or service, they need to relate to the tone of voice and content of the message. If your content resonates with someone, a personal connection is made, and trust is established.

The design communicates a compelling value proposition.

When a visitor arrives on your homepage, it needs to compel them to stick around (we want low bounce rates)! The homepage is the best place to nail your value proposition so that prospects choose to stay on your website and not navigate to your competitors'. Wondering what a value proposition is? Think about what makes you different to your competitors. Your value proposition is one of the most important elements of your overall marketing message. It’s a promise of value to be delivered, communicated and acknowledged, it therefore becomes an expectation from customers for this to be delivered.

The design is optimised for multiple devices (responsive design).

Your homepage design needs to be optimised for multiple devices, as there is various traffic sources eg desktop, mobile and tablet. Mobile responsive websites are easy to navigate, have great loading speeds and aren’t overly complicated. Elements such as flash banners, animations, pop-ups, or unnecessary sections may get in the way of the user trying to browse the website which will result in the user navigating away from your website. Considering users now spend most time on their phone, ignoring the mobile market is a very risky business. It is now considered the common practice to make a website mobile friendly.

The design includes clear calls-to-action (CTAs).

Your homepage design should effectively use primary and secondary calls-to-action to direct visitors to the next logical step. Examples include “Book Now,” "Free Trial," "Buy Now," or "Learn More." The goal of the homepage is to compel visitors to dig deeper into your website and move them further down the funnel. CTAs tells the user what to do next, so they don't get overwhelmed or lost. More importantly, CTAs turn your homepage into a sales or lead-generation engine. Is your call to actions highlighted clearly on every landing page? Are they interesting and persuasive enough for your visitor to complete the desired action?

The design is always changing.

The best homepages aren't always static. Some are constantly changing to reflect the needs, problems, and questions of their visitors. Updating your website on a regular basis has many benefits. The internet is constantly changing and so are search engines and what they prioritise to determine the hierarchy of websites in search results. New, original content is always favoured.

The design is effective.

A thoughtfully designed homepage is important to building trust, communicating your value proposition, and navigating visitors to a CTA to move them further down the funnel. Well-designed homepages effectively use layout, CTA placement, whitespace, colours, fonts, and other supporting elements.