If you are an online merchant at the start of your e-business venture, in need of an easy-to-use content management system that will leave you without objections, consider WordPress. With an astonishing 70% share in the global content management system (CMS) market, it is by far the simplest and most profitable CMS to date.
While WordPress is impressive in itself, it uses a number of customisable plugins that enhance and simplify its services even further. WooCommerce tops them all with a 39% share in e-commerce.
10 reasons why WooCommerce is the best
It’s open source
Its code is open to everyone for development, meaning there are a large number of nifty tools designed to fit your needs, both free and paid. You can also develop your own. This makes it the most customisable e-commerce platform out there.
It’s free
The only thing you pay for when it comes to WooCommerce are its paid extensions, everything else is free of charge. What’s more important about this is that you can have a fully developed e-commerce business without paying a cent. Every payment extension is free, including PayPal, Receiptful, Stripe, Amazon Payments, Klarna, etc.
Simple worldwide shipping
WooCommerce calculates shipping costs and tax rules on the spot while allowing you to offer free shipping, flat rates, local pickup, etc. It also comes with extensions for shipping rules based on a number of factors, such as weight and quantity, along with those that offer the services of FedEx, UPS and other major shipping companies, with integrations for every country and extensions for order fulfilment.
Inventory tracking
It monitors your product stock, letting you know exactly when to restock on which particular item. There’s also an option to review your shop’s full statistics, in simple pie charts and graphs, along with a mobile app so you can review your entire business wherever you are.
Memberships
While everyone in the world can buy anything you are publicly selling, only your members will have access to whatever you decide. Be it products in development, or specially discounted products, the benefits of being a member of your e-business are up to you to determine. Memberships can be paid for, given away by you personally or made free for everyone. Another extremely customisable WooCommerce feature.
Subscriptions
This feature provides you with sturdy monthly revenue. You can set up free trials, determine your weekly, monthly and even yearly fees, appropriate to your product, be it virtual or physical. You can set up synchronised payments, subscription coupons, upgrades and downgrades, and so much more.
Bookings
This feature lets your customers pay for your services or products in advance. It’s also quite customisable, meaning you get to control the time when booking is available, as well as confirm bookings, customise booking costs as you please, set up email notifications and reminders, create multi-person bookings with per-person discounts, and more.
Security
WooCommerce is the most secure e-commerce platform. It is monitored by the current leader in plugin security, Sucuri. This means that you never have to worry about hackers nor any phishing software stealing your valuable income or your merchandise.
Documentation
Comprehensive guides that teach you how to use every single core feature of WooCommerce, easily and fast. Free of charge, of course. These tutorials will have users at any level up and running in no time. The official WooCommerce experience guru.
Sensei
The extension that makes this plugin stand out the most. WooCommerce’s own academy, where you can give and take lessons for any amount you choose. You determine how much your course will cost on a weekly, monthly or yearly basis. With this highly rich feature, the difficulty of teaching coursework has gone down significantly, while the users that earn from it can also choose whether to create lessons quizzes and coursework tutorials for the newcomers. A perfect place for any starting businessman.
If you’re starting fresh on WooCommerce, hiring an expert is highly recommended. Quick learning from someone with experience, as well as professional help with all and any issues, is a must-have deal. WooCommerce has kept up with the modern internet from the day it was released, and it will continue to do so in the future.