Should You DIY Your Website Design?

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An effective web design provides leverage in marketing and communication. This is why more and more entrepreneurs rely on their digital presence in promoting their brand. A study in 2017 has shown that 71% of small businesses in the US have a website (or websites). It has also been noted that majority of these businesses maintain a website that is mobile friendly and responsive.

A simple and effective web design should be the priority of everyone with a website. This is because of the fact that 70-80% of people look for the company online before they make a purchase. Your online presence is not enough. Your website must be simple and easy to navigate because most people do not have the time and patience to figure out a complicated process. Aside from that, you also need to provide excellent content. It should be easy to understand and straight to the point.

Now that the importance of website design has been established, the next question is whether you should DIY your website design or use the services of a web designer to do the job for you. Before you make a decision, you need to look into the different tasks that are involved in the process and the required skills. The time you need in figuring out the best visual design and content for your site is another thing to be considered.

Practical tips for DIY website design

Whether you are creating a personal website or a business website, website design is the major determinant of your success. If you are planning to DIY your web design, here are some practical tips for you:

· Start with the visual design

Integrate photos that will get the attention of your audience. The main picture on your homepage should give the user a good idea about the content of your site and the products or services that you are providing. You should avoid adding irrelevant photos because this will just mislead the viewers.

· Make it mobile friendly

It is important for you to consider a website design that is mobile friendly because more than 40% of people are using their smart phones for their online transactions. Aside from that, Google’s Mobile Friendly Update is now encouraging all website owners to create mobile-friendly content. This is beneficial not only to the users but also to the businesses that are being featured.

· Choose a comprehensible navigation design

You only have 50 milliseconds to create a good impression to your viewers. With the short attention span of a typical user, you need to make sure that your navigation design is clear and easy to follow. This way, you will not lose potential customers.

· Put emphasis on the main content

What are you selling? This should be the first thing that the users will see whenever they visit your site. Always remember that people are using keywords in searching. If the main content or the main product is properly highlighted on your website, you will easily attract the attention of the user. There are different ways to highlight information. You can use bold text or you can also use images.

Benefits of hiring a Newcastle website design expert

A survey conducted by Adobe in 2017 shows that 75% of organisations are investing in web design to put their brand on top. This only proves the importance of web designers even with all the ‘do it yourself’ options. To help you decide, here are the benefits of hiring a reputable web design expert for your website:

· Get a high quality website

A professional website designer can help you create an attractive, unique, and dynamic site. Their goal is to ensure that all the features including the headers, images, codes, and plugins will work together to achieve a high quality website. With the continuous technological advancement that is happening, you need a website that is totally different and unique.

· Guaranteed responsive design

People are not only using their computer to search online. Most people are using their smart phones and tablets and they can easily leave a website if it is not mobile-friendly. This is why you need the help of an expert to make your website compatible with mobile technology. The responsiveness of the design will determine your sales and subscribers.

· Faster and more dependable site

If you choose to DIY your web design and you do not have all the skills needed, you will quickly realise that there will be some issues that you will not be able to address. This is one of the risks that you can avoid if you leave the job to the professionals who can assure that your site is protected from errors and crashing.

A slow website will drive away web users. This is why you need a site that provides optimal function. This is exactly one of the perks of getting a professional web designer. Your website will get the right plugins and other advanced features that will improve the speed of your site.

· Search engine optimisation

One of the priorities of a web design professional is to make sure that your website will appear on top of the search engine page results. Optimising your website will give you a better chance to get more potential subscribers and customers. This can only be done well by an SEO and web design expert.

· Standout in the midst of the competition

If you own a business, you will understand that you need to do something that will give you an advantage over your competitors. A web designer can easily add different features that will help you increase your sales and reach for potential customers. You can also request features that can help you save time in transactions with your customers.

Allow our team to help with your Newcastle web design needs

If you want your website that rank well, you must hire a web designer. At Jezweb, we offer services that will make your website look great and attractive. You will get a mobile responsive website that is appealing to customers. Contact us today and find out more about our services.

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